Website Video Production

Scope of Services for an Explainer Video

There are a lot of elements involved in developing a compelling explainer video. At Adaptive Marketing, our extensive experience has taught us how to be a lean, mean, production machine in terms of budget and expectations. In addition to our standard range of cameras and equipment, we also have 360-degree video capability for a number of innovative applications

Slick Website Video Production

The team at Adaptive Marketing can work with you to produce exceptional video content. Contact us to learn more.

Video Production

Pre-production for Website Video Production

Laying the right groundwork is essential for a successful website video production. Pre-production is where we figure out the best game plan for your business. Initial planning stage comprises sourcing critical information from you via a questionnaire to determine how the script should be written as well as a list of other requirements.

We collaborate with you to ensure that you are satisfied with the script before proceeding to the next phase. Consider the potential of 360-degree video to demonstrate your facilities, products and services with innovative style.


We're rolling! Now that we have the road map developed in the pre-production stage, it’s time to put it all together. This is where our professional animated video director lays out the animations.

Post Production

If production is putting all the ingredients together to bake a cake from the recipe developed in pre-production, then post-production is putting the icing on that cake and making it look irresistibly delicious. Our editorial post-production team kicks in to shape your story, handles colour correction, records voice overs, audits the audio, adds music, creates additional graphics and in general ensures that your video looks great for the first cut.

Post Production
Final Revisions

Final Revisions

Once you've seen the first cut, you’ll have a chance to share your thoughts with us. There is one round of revisions allowed at this stage, within reasonable expectations and within the scope of the original video concept.


With the final cut complete and your approval signed-off, we create high-quality files of your video that can be used for a variety of formats, be it for the web, trade shows or broadcast television.

At each stage of the animated video production process, you can send us one round of consolidated revisions within the context of our scope of works.

360-Degree Video

Are you looking for something a little different? You can showcase warehouse facilities, showrooms—anything—with our 360-degree video equipment. For more information, get in touch.

360 Degree video

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